As an online retailer, you already know that returns happen — a lot — and it’s impossible to please every customer.

But did you know that consumers abandon their digital shopping carts 69% of the time? And that 12% of those cited an unsatisfactory return policy as the reason?

Posting a thorough return policy can help you reduce that percentage and retain more customers.

Our refund and return policy template is free and helps businesses like yours display a comprehensive, easy-to-read policy in just a few clicks.

Below we’ll go over why you need a return policy, show you some examples, and provide you with a free return policy template download to set your business up for success.

If you’re short on time, build one for free with our return policy generator instead.